Poor market performance
The recently launched Zeenix has not managed to conquer the market as expected. Unlike its predecessors, which have always enjoyed strong acceptance among Brazilian consumers, Zeenix seems to have faced significant difficulties in achieving significant sales. Experts point to the high price and lack of adequate marketing, as well as the intense competition with other Chinese portable consoles on the market, which may have contributed to the disappointing performance.
Reactions from the Gamer Community
The Brazilian gamer community is quite surprised by these figures. Many Tectoy fans expected Zeenix to have a better reception and lower prices, given the company's history of success in bringing innovations and nostalgic products to the public. Zeenix's low sales raise questions about Tectoy's strategy for this particular launch and how the company plans to reverse this situation.
Possible causes and solutions
Among the possible causes for the low sales of Zeenix are the lack of effective promotion and, above all, the high price for the product being delivered. In addition, Tectoy may be facing internal challenges related to the design and functionalities offered by Zeenix, which may not have met consumer expectations.
